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If you're like most educators, you're always looking for new and innovative methods to promote your virtual learning platform experience. Whatever your experience is —including an eLearning technology or platform—, there is always opportunity for user discovery and promotion...
Keeping your students or your community active and engaged can be a difficult task. You don't know what's happening on the other side of the screen, or how they are reacting to you. That is why it is important...
My guest for today is John Ainsworth, Founder and CEO of Data Driven Marketing. In this conversation, John is going to convince you that, as a course creator, you are most likely underselling yourself.Tell me if your story goes...
Disponible en Español The "Buyer Persona" quickly became one of the most popular and effective market research and planning tools of the decade, and it's not hard to see why. As part of a comprehensive strategy in the creation of...
As many institutions that are currently in crisis, universities were on a downward slope the coronavirus would only make steeper. With skyrocketing tuition costs, the financial ROI of a college degree was becoming less enticing for a larger number of...
The following article is the result of a series of workshops involving EdTech developers, marketing coordinators and instructional designers. Writing is very easy. Unless you actually want people to understand you. When you are writing persuasive content, you need to keep...
If you've never attended the earning calls of a company listed on the stock market, the experience could feel stultifying, or outrageous. Or both. Platitutes are exchanged suspiciously often. Responses are given in circles through carefully chosen buzzwords, so...
The little chaotic, but highly energizing transition of power at the Moodle Users Association made for a busy September. Richard Samson, on his newly appointed role of Chairperson, pens his first update for the community. Previously in MoodleNews: Meet The...
Controversial a practice as it is, Rustici's banding efforts are worth considering. On the positive side, they have played an active role in promoting open standards in EdTech. A large component of their model involves xAPI, CMI5 and even...
Many EdTech providers seem to fall into the trap of making a “brick” look like a “brick set” or vice versa, in order to cater to a customer segment for short term gain, even when it is clear the...
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